系列讲座背景：

“食物系统与政策”系列讲座由海外大师联合工作室（FSP Lab）主办，旨在通过公共讲座的形式促进农经学科在学科交叉方面的研究、人才交流和知识共享。欢迎广大师生积极参与，就前沿学术问题进行广泛的讨论和交流。

“食物系统与政策”海外大师联合工作室系列讲座第八讲将于北京时间2023年10月27日（周五）9:30在创意A座729会议室举行，本期邀请到密歇根州立大学David L. Ortega博士为我们带来学术报告。

讲座主题:

The Effectiveness of Misinformation Corrective Strategies and Implications for Consumer Food Choices and Policy Attitudes

讲座摘要：

The proliferation of misinformation is a major global issue that has serious societal consequences and demands solutions. Misinformation about food biotechnology is more prevalent than other hotly debated scientific topics. However, strategies combatting misinformation in the domain of food and agriculture have received relatively less attention. This study investigates the effect of misinformation on consumer demand and attitudes towards bioengineered food and tests the effectiveness of pre-bunking and debunking mitigation strategies. Using choice experiment data from a sample of 1,270 consumers, we find that exposure to misinformation has a significant, negative effect on consumer preferences for bioengineered food, and leads to stronger preferences towards restrictive policies. We also find that while pre-bunking is an effective mitigating strategy, debunking by itself is not. Our findings suggest that it is more effective to preemptively warn consumers regarding misinformation and the tactics used to spread it than merely correcting the misinformation afterwards.

系列讲座时间：

2023年10月27日（周五）09:30

系列讲座地点：

创意A座729会议室

线上加入Zoom会议 (会议号：825 8641 9484  密码：1027)

主讲人：

David L. Ortega 密歇根州立大学副教授

David L. Ortega is a food economist and associate professor in the Department of Agricultural, Food and Resource Economics at Michigan State University, and an adjunct professor in the School of Public Affairs at Zhejiang University. Dr. Ortega’s research focuses on understanding consumer, producer, and agribusiness decision-making to better inform food policies and marketing strategies. He has published over 70 articles in peer-reviewed journals, has been called to provide expert testimony before the U.S. Congress, and has vast experience working in various developing and emerging countries, including China, India, Rwanda, and Kenya. In addition, Dr. Ortega has provided timely analysis of the impacts of the COVID-19 pandemic, Russia-Ukraine conflict and other shocks on agri-food systems and food prices and is frequently interviewed by prominent media outlets including The New York Times, National Public Radio, CNN, NBC News, Bloomberg, Forbes, Politico, and Newsweek. Dr. Ortega earned his Ph.D. in Agricultural Economics from Purdue University.

点评人：

金少胜，浙江大学教授、博士生导师，现任浙江大学中国农村发展研究院副院长，日本筑波大学博士。

主持人：

汪笑溪，浙江大学“百人计划”研究员，波茨坦气候影响研究所（PIK）客座高级科学家。

浙江大学“食物系统与政策”海外学术大师联合工作室（FSP Lab）于2019年10月18日正式成立。该联合工作室紧密围绕浙江大学“双一流”战略部署，加快汇聚国际高水平顶尖人才，努力构建跻身千世界学术高峰的学术大师及其团队，提升优势学科，推进国际化建设。该联合工作室依托中国农村发展研究院（CARD），国际食物政策研究所（IFPRI）及浙大－国际食物政策研究所国际发展联合研究中心与海外学术大师已建立的合作基础，由来自美国，德国等国家教授及科学家领衔。工作室外方主任为美国普渡大学教授、浙江大学讲座教授王红；中方主任为浙江大学中国农村发展研究院国际院长、浙江大学公共管理学院求是讲席教授陈志钢；常务副主任为浙江大学中国农村发展研究院“百人计划”研究员汪笑溪。