【英文篇名】 Causes and Countermeasures on Developing Block of Special Store for Agriculture Product:Based on Analysis on Consumer Survey in Beijing 【作者中文名】 赵勇; 冯开文; 【作者英文名】 Zhao Yong1; 2; Feng Kaiwen1（1.Collage of Economics and Management; China Agricultural University; Beijing 100193; China; 2.Beijing City University; Beijing 100083; China）; 【作者单位】 中国农业大学经济管理学院; 北京城市学院; 【文献出处】 技术经济, Technology Economics, 编辑部邮箱 2010年 01期 期刊荣誉：ASPT来源刊 CJFD收录刊 【关键词】 农产品专营店; 农产品; 消费者; Logistic模型; 【英文关键词】 special store for agriculture product; agricultural product; consumer; logistic model; 【摘要】 本文通过对北京市消费者进行有关农产品购买地点选择意愿及其影响因素等问题的抽样调查,分析证明:除了价格、质量两大因素外,购物的方便性以及农产品专营店与消费者居住地的距离也是影响消费者购买意愿的显著因素,而消费者的收入水平以及受教育程度并不决定其消费意愿。上述研究结果对于政府相关政策的制定具有借鉴意义,同时可以指导专营店经营者的经营行为。 【英文摘要】 Special stores for agriculture product have developed in some cities in China as a new agriculture product sales-way.However,they are at a disadvantage in competition with traditional free markets and supermarkets,and their development has been blocked.This paper draws the following conclusions that:besides the factors including price and quality,other factors such as the shopping convenience and the distance from shop to the residence of consumer also significantly influence the consumer s willingness to p... 【基金】 国家自然科学基金项目“农民合作社的农业一体化研究”(70773112) 【DOI】 CNKI:SUN:JSJI.0.2010-01-022